Pavilion KL shares genius marketing post to attract customers’ attention, netizens entertained

For Malaysians, many of us would grow up watching iconic Hong Kong dramas. Just recently, TVB has released a brand-new series named “Queen of News”, starring Charmaine Sheh, a famous actress in Hong Kong and China. This series was considered as one of the highest anticipated series of the year as the iconic actress has returned to TVB 7 years after leaving.

Pavilion KL shares genius marketing post to attract customers’ attention

Evidently, as the series comes to an end, many have stated that this is one of the best series they’ve watched. As the show had created discussion amongst the community, many brands have started to reference the series, including Pavilion KL! In a recent post, Pavilion KL shared a post regarding the everyday bags that were featured in the series.

Queen of news cast. Source: AHGASEWATCHTV
Queen of news cast.
Source: AHGASEWATCHTV

In their post they wrote,

“Looking for the best everyday handbags that suit you the most? Here’s a quick round-up of some of the iconic bags featured in Hong Kong TV series “The Queen of News”. Click to find out more!”

Looking at the photos, the first picture they shared was a shopping scene and featured in it was a Birkin 30 from Hermes. Then they wrote in their captions stating that they could find the store at level 2 & 3, Couture Pavilion.

Birkin 30Hermes, Level 2 & 3, Couture Pavilion. Source: Pavilion KL (Facebook)
Birkin 30
Hermes, Level 2 & 3, Couture Pavilion.
Source: Pavilion KL (Facebook)

Other than that, they also listed 3 other bags which are:

  • Brilliant PM by Delvaux at level 2 
Brilliant PM Delvaux, Level 2. Source: Pavilion KL (Facebook)
Brilliant PM
Delvaux, Level 2.
Source: Pavilion KL (Facebook)
  • Women’s Hourglass Hinge Medium Handbag in Black by Balenciaga at level 2& 3
Women's Hourglass Hinge Medium Handbag in Black Balenciaga, Level 2 & 3. Source: Pavilion KL (Facebook)
Women’s Hourglass Hinge Medium Handbag in Black
Balenciaga, Level 2 & 3.
Source: Pavilion KL (Facebook)
  • Shalia Canvas Tote Bag by Charles & Keith at level 4
Shalia Canvas Tote Bag Charles & Keith, Level 4. Source: Pavilion KL (Facebook)
Shalia Canvas Tote Bag
Charles & Keith, Level 4.
Source: Pavilion KL (Facebook)

As the post makes its waves on social media, plenty of netizens have commented on the post, commending the team for great marketing. Here’s what some of them said:

Netizens commenting on the post. Source: Facebook
Netizens commenting on the post.
Source: Facebook
Netizens commenting on the post. Source: Facebook
Netizens commenting on the post.
Source: Facebook
Netizens commenting on the post. Source: Facebook
Netizens commenting on the post.
Source: Facebook

Indeed, a genius marketing plan! Have you watched the series? Let us know! 

Read the full post below:

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