As stressed-out adults, the one thing we look forward after a long, tedious day at work is a warm shower and the plush, safe comforts of our beds. Consequently, whether we realise it or not, this means that our mattress happens to be one of the places that we spend a good bulk of our lives on, which is why it pays to take the time to pick one that suits your ergonomic needs in the long run. And where that is concerned, Malaysian entrepreneurs Joey and Winson, the founders of homegrown mattress brand Joey Mattress, have just the hot ticket item that would fit the bill.
The brains behind Joey Mattress
Speaking to Wau Post, the duo spoke about their journey in establishing the business together from a small enterprise into one of the most rapidly recognisable brands within this particular market segment.
As Joey shares, the idea of starting a mattress company came about fittingly when she and Winson were shopping, you guessed it, a mattress for themselves. Back in 2018, they realised how much of a hassle the process could become for consumers in deciding between the many brands as well as mattress types available.
Source: Joey Mattress
“We were browsing a lot of mattresses and realised that it truly sucks! The sales assistants were pushy, there were so many options and not to mention, the prices are off the charts!”, she recalled.
Joey further elaborated that it’s hard for them to decide on which mattress to buy in one visit, and eventually faced choice paralysis given the staggering amount of options available.
That’s when she and her partner saw the need to pivot away from the traditional mattress market. By turning their frustrations into motivation, the couple proceeded to create Joey Mattress, which not only provides high-quality, long-lasting mattresses to Malaysians, but also streamlines the shopping process, making it far less daunting and confusing for the everyday layman to find his or her perfect fit.
Bringing their A-game into the mattress market
Following Joey Mattress‘ journey, both the founders decided early on that in order to separate themselves from more traditional and established names in the game, they would only operate on a strictly online-only business model.
In doing so, they eliminated the overhead expenditure many traditional retailers often face in having showrooms, while also providing prospective buyers with an easier and more direct way of shopping for a mattress, which only required a few taps of the fingers from a mobile phone anywhere.
Source: Joey Mattress
With the savings they make from lowering their overhead expenditure, they were able to pass the benefits on to consumers by offering lower prices than their competitors without skimping on quality. It is their belief that shopping for a mattress should feel as good as sleeping on one, and leave you not only feeling rested, but with money to save in your pocket too.
Good mattress and pillows = healthier and better sleeping habits
As we mentioned earlier, we spend a good portion of our lives getting the rest we need in bed. Sleep quality and hygiene is directly correlated to our overall health, and having a mattress that helps with that can make a world of difference, especially over the course of years, if not decades.
Given their experience in this regard, Joey explains that a comfortable and supportive mattress is key to helping one fall asleep faster, while ensuring that they stay asleep for longer, in order to feel more rested and refreshed. Similarly, a pillow that properly supports your head and neck can help prevent stiffness and soreness, leading to better sleep quality.
customer happiness. From design to production, they made sure only the highest of quality goes into the mattress.
Source: Joey Mattress
To bundle it up, having a good mattress and pillow improves your sleeping habits by reducing pain, discomfort, and at the same time providing support to the body, preventing stiffness and soreness in the head, neck, and most importantly, your spine.
And that is attested by medical advice in this regard, with medical experts pointing out that a good mattress can also aid in proper spinal alignment too, which by extension will reduce body aches and promotes improved physical wellness.
Tips to pick the right mattress
When asked about ways to pick the right mattress, the mattress connoisseur herself revealed that the key is to consider not just comfort, but support.
“Look for a mattress that conforms to your body while providing support to your shoulders and hip’, said Joey.
Apparently, this is due to the fact that these two parts of the body tend to be the heaviest areas that require the most support. Other factors to consider may include your sleeping position, any specific health concerns, and your personal preferences.
Naturally, given how important a good night’s sleep can be for one’s health both mentally and physically, Joey stresses that investing in your mattress and pillows can really pay off in the long run.
Source: Joey Mattress
For those who are looking to invest in a high-quality mattress, Joey mattress offers a 99-night risk free trial that allows you to ensure that you’ll have the perfect mattress match before you pull the trigger on a purchase. For more information on their range of bed products, visit their official site here!
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